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AGM – Marketing

Job Summary

Qualification :-

  • PG in Marketing

Skills :-

  • Marketing, Digital Marketing, ATL BTL, Media Planning

Years Of Experience :-

  • 10-12

Location : –

  • TCR

(Gender: M/F)

Job Description

Responsible for strategy, planning and implementation of Campaigns across product & segments and owns the Marketing Calendar for Line of Business.

The responsibilities include:

  • Responsible for design and implementation of high impact Digital campaigns across products and segments to drive required marketing objectives across digital
  • Design and deliver a distributed ownership based integrated Enterprise and Consumer – Enterprise GTM marketing plan consisting of Insights, Brand & Comms, digital and pull marketing programs to create awareness and demand
  • Performance marketing for all digital assets and campaigns
  • Ownership of Enterprise website, SEO, SEM and agency management
  • Strong coordination between enterprise marketing team, agency, media agency team for design and implementation of programs
  • Monitoring and reporting of program deliverables, and taking initiatives to progressively improve the plan/execution to deliver expected results

 

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